Although it is still the social network with the largest number of users , facebook has been working throughout to gain ground among younger users. That's why it recently launched a new way to share content, it's about stories in facebook groups. The blue giant had already been testing the new feature with specific users of this network for some time and since approximately december it began to activate it worldwide for all its users. The new function could become quite an event, it is very useful to share instant information, content of any meeting, event, holiday or relevance. How to use them? As in most social networks , the stories of the groups are hosted at the top of the page of a group and each of the members can upload their content photos and videos just by pressing the add button.
In addition, you will also have the option to add stickers, texts and other effects to images or videos. For groups that are administered and managed by moderators, they will be the ones who executive email list have the power to approve any content that group members want to upload. They will even be able to limit this activity and make it so that only they can upload a story or approve it. In this way, facebook gives a new push to its platform , which has changed a lot in and has faced great challenges. Let's remember that a few months ago it also allowed the inclusion of music in this type of ephemeral content. Undoubtedly, the stories have taken a leap in quality in and zuckerberg knows it. Christmas is an important date for your company to achieve brand positioning , greater visibility, loyalty and gain new customers.
This is a season that is an occasion to increase conversions and establish an emotional connection with the people who follow your brand on social networks. An important part of the year's sales take place at this time. It is important that you adapt the content of your publications to the time and that you include christmas trees, gifts, hashtags, filters, emoticons, gifs and other festive and creative elements. Christmas offers the possibility of increasing your sales and that is when all digital marketing strategies should be aimed at attracting the largest number of customers possible. Preparing your christmas content in advance plays a fundamental role in the success of your campaigns. It is essential to study consumer trends so that you give the consumer what he is looking for.